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Market Research

A Banner Year for U.S. Beauty?

Total sales are expected to exceed $62 billion in 2016

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By: Jamie Matusow

Editor-in-Chief

According to a recent report from global firm MarketResearch.com, premium cosmetics and online shopping will continue to propel beauty sales in the next few years to a possible global total of over $126 billion by 2019. Companies particularly active in this space include Marc Jacobs and Tom Ford. Premium sun care products are also expected to see positive growth through 2019. The global market is still growing, with momentum in emerging markets throughout Asia, Latin America and Eastern Europe.
 
In 2016, the U.S., which has the largest cosmetics market in the world, is anticipating revenues to exceed $62 billion.
 
The U.S. makeup market is expected to maintain positive growth through 2018, with an anticipated compound annual growth rate of 3.8% for the five-year period of 2013-2018, reaching $8.4 billion.
 
The global fragrances and perfumes market is expected to expand through 2019, with a compound annual growth rate of 2%. Demand in Asia Pacific, Latin America, and Eastern Europe has increased, creating a growing market for distributors. The rise in online sales of fragrances and perfumes is expected to help drive growth over the next several years.

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